Root Partnerships
Simplifying car insurance
Root is a technology company on a mission to revolutionize car insurance through data science and a powerful technology platform. We are a full-service insurance carrier empowering customers and agents alike.
Our partnerships span many verticals, including automotive, financial services, affinity, and agency channels to name a few.
Why partner with Root?
Many of the insurance options available to drivers today are outdated and broken.
Root is changing that by connecting with drivers at relevant, targeted moments and offering an easy, transparent car insurance experience. As a tech-focused company, our interfaces are designed with the user in mind, whether that’s a driver, an agent, or a brand-integration. We know shopping for insurance can be painful. That’s why we design lightweight experiences to make it convenient for both our partners and their customers.
Powered by data science and technology
Through our commitment to modern quantitative methods, experimentation and innovation, and machine learning, we’ve optimized and automated every part of the insurance experience.
Meeting customers right where they are
Whether it’s meeting customers in our easy-to-use app, at their point of vehicle purchase, or within products and services they know and trust, we’ve made it easy for partners to plug into existing platforms through customizable API integrations.
Building experiences customers know & love
We’ve made the task of purchasing and managing insurance a delightful experience, thanks to our thoughtful, simple, tech-forward designs and prompt, thorough customer service.
Our partnership philosophy
We believe in solving problems and building solutions together
We use technology to save time for partners and customers
We are both a technology leader and an insurance carrier
We ship fast and iterate often
We celebrate wins (and profit) together
We are thoughtful about the partners we work with
Root Partnerships in Action
Our modern tech stack seamlessly integrates into existing platforms, all with a focus on creating car insurance purchase options through brands and experiences consumers already know and trust. This includes a wide array of integrations, spanning early-stage marketing partnerships through fully embedded user experiences.
Marketing Channels
We’re proud to partner with major content providers and shopping sites both within the automotive space and outside of it, to present Root at relevant times in a customer’s car buying or financial journey.
Agent Experiences
Our relentless focus on ease, transparency, and customization is an ideal fit for the agent channel, a channel long-neglected from innovation, user-experience enhancements, and updated technology. We’ve built an insurance product that enables simplified distribution from agents to their customers.
Embedded Integrations
Our embedded platform easily integrates with partner apps, offering users instant access to personalized insurance solutions.
A few of the names we’re proud to call partners
From our Partners
The easiest API we’ve ever seen. Root fits right into our systems perfectly.
Goosehead Insurance sales leader
Root provides great rates for many of the customers I’ve quoted.
Rate Insurance agent
Root quotes are so quick it makes my job easier. I’m able to offer more, great quotes to my customers than ever before.
Matic Insurance agent
Partner resources
Root Brand Guide
The Root Insurance brand guide provides downloadable assets for media and partners, including our logo, fonts, color, photography, and our voice & tone guide for reference.
We’d love to chat.
Interested in exploring what a partnership with Root might look like? Email us at partnerships@root.com.